Sunday, November 30, 2008

UES drafts 2


ok, now it's all in modern #20 italics w/various type treatments.

where is my red balloon? - mini book






photos of the actual bound book.

where is my red balloon? - mini book
















The pacing of the mini book, Where is my red balloon?.

Saturday, November 29, 2008

UES drafts


This time I used serifs--Modern no:20 and Poster Bodoni. I played around w/the positioning and added some color in some layouts or muted down whites. I then tried some fading effects. Still doesn't feel quite right. I will try italic serifs and broken down sans-serifs. In the meantime, I would appreciate your critique.
PS: ignore the white line--I put it there only to see the gutter.

Tuesday, October 28, 2008

Monday, September 22, 2008

Helen's Beauty


I'm planning to design a beauty product line packaging called Helen's Beauty.


  • cut to the point product names like Bliss uses. i.e: Helen's charming eyes, Helen's smooth hands, Helen's dewy skin, Helen's shiny hair and so on...

  • ornate, decorative elements, borders.

  • hellenistic inspired type.

  • all natural old time remedies

  • soft, romantic color palette.


Helen of Troy Beauty Products Mind Map


Alphabet- An Exhibition of Hand-drawn Lettering & Experimental Typography

Sunday, September 21, 2008

The Collective Instinct

Exploring the human inclination to curate: what we keep, why we keep it, and what it means for design.
Our minds create conceptual threads to make sense of the physical relationships before us.
The act of collecting reveals something inherent to human nature. It illustrates a sense of curiosity, patterning, perception, emotion, desire, and logic. It is an unspoken language that narrates one person’s unique relation to the world. click here.

Wednesday, September 17, 2008

Intermediate Fall 2008

New semester, old blog...

Wednesday, August 27, 2008