Urban Magazine

UES classic

Headline: Modern#20 italic

By line: Filosofia regular

UES modern

Headline: Univers Condensed and Bold Condensed w/feather effect.
Byline: Filosofia regular.

UES draft 7

26

27

UES drafts 6

these three are in Univers w/ blurring effect.

UES draft 5

UES draft 4

20

UES drafts3 - color variations

UES drafts 2

ok, now it's all in modern #20 italics w/various type treatments.

UES drafts

This time I used serifs--Modern no:20 and Poster Bodoni. I played around w/the positioning and added some color in some layouts or muted down whites. I then tried some fading effects. Still doesn't feel quite right. I will try italic serifs and broken down sans-serifs. In the meantime, I would appreciate your critique.

PS: ignore the white line--I put it there only to see the gutter.